About Formedics

At Formedics, we’re revolutionizing healthcare communication through cutting-edge technology and dynamic platforms. Our flagship properties include Physician’s Weekly, the largest point-of-care (POC) network, and Figure1, the leading app for healthcare professional (HCP) learning and collaboration. With our recent acquisition of AMC Media Group, we now manage a diverse portfolio of 25 digital properties alongside 12 prominent medical society partnerships. Our AI/ML technology enables unrivaled targeting and impact for pharmaceutical and life science brands, shaping the future of healthcare engagement.

Role Overview

We are seeking an exceptional Vice President (VP) Editorial to spearhead our editorial strategy and drive transformative content across our portfolio. This role offers a unique opportunity to lead a pioneering editorial team and deliver content that supports HCPs seeking trusted peer learning and medical information for better clinical decisions. The ideal candidate will bring a forward-thinking approach to clinical content creation, leveraging contemporary methods and technologies, including AI, to shape clinical content and create tailored engagement experiences.

If you’re a visionary editorial leader ready to take on a high-impact role with transformative potential, we encourage you to apply and join us in redefining the future of healthcare content.

Why This Role is Unique

Strategic Influence: Define and implement a cross-platform editorial strategy that elevates Formedics’ brands and sets new industry standards.

Innovative Environment: Work at the intersection of editorial excellence and cutting-edge technology, including AI-driven content strategies and engagement platforms that leverage social media, peer influences, and opinion leaders.

Leadership Opportunity: Lead and grow a remote team of top-tier editorial professionals, integrating talent from various acquisitions and fostering a unified vision. Focus on developing pathways for career growth and mentorship.

High-Impact Role: Directly influence how HCPs engage with content and make clinical decisions, using innovative methods and diverse communication channels, including social media.

Key Responsibilities

Strategic Development & Execution: Craft and oversee a comprehensive editorial strategy that leverages Formedics’ diverse platforms to maximize engagement and impact. Incorporate contemporary content creation methods to create tailored engagement experiences, including leveraging peer networks and opinion leaders. Identify opportunities for editorial partnerships or other content expansion strategies.
Content Creation: Oversee the creation of high-quality, insightful content across print and digital formats, utilizing advanced data insights, AI, and novel content formats and delivery channels to enhance engagement and relevance.

KOL/DOL Development: Identify and engage a network of thought leaders for each specialty, leveraging their first-line medical knowledge to shape the content roadmap and their peer/influencer networks to enhance content distribution.
Team Leadership: Manage and expand a remote and hybrid editorial team of over 20 FTEs plus freelancers, including full-time and freelance contributors, ensuring alignment with the company’s vision and strategic goals. Promote a culture of openness to new ideas and modern content approaches.

Operational Efficiency: Streamline and optimize workflows and processes to significantly improve efficiency.
Integration & Collaboration: Unify editorial teams from various acquisitions, driving collaboration and coherence in content strategy.

Increased Engagement: Innovate with new products that leverage user-generated content (UGC) to boost HCP engagement. Create tailored engagement experiences that leverage an understanding of novel communication channels and formats.
Strategic Partnerships: Collaborate with Product Management and Audience Growth to develop and implement cutting-edge products that differentiate Formedics in the market.

Required Qualifications

Experience: 15+ years in a senior editorial role within healthcare, life sciences, or related fields, with a proven track record of success.

Leadership Skills: Demonstrated ability to lead and manage editorial teams, including remote teams, with exceptional communication and interpersonal skills.
Strategic Insight: Experience in developing and executing editorial strategies that enhance digital engagement and brand presence.

Data Utilization: Proficiency in using data to guide editorial decisions and optimize content delivery.
Content Expertise: In-depth knowledge of professional medical content and HCP networks.

KOL & UGC Experience: Proven ability to engage KOLs and leverage UGC to drive content effectiveness via modern content creation methods and platforms.

Preferred Qualifications

Team Integration: Experience managing and integrating editorial teams across diverse organizational structures and acquisitions.

AI Proficiency: Skill in leveraging AI for content optimization and targeted engagement strategies.

Scalability: Experience in scaling editorial teams and adapting to new technologies and content formats, including innovative engagement methods.

Education: Graduate degree in medicine or health related field.